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I was over at John Chow’s Website today and was looking at his advertising prices. The total cost for a site review is $500 which is a lot of money but I had a great idea where a review could actually make you money.

Now I haven’t done this yet and I probably can’t afford to do this any time soon but I will let you know my idea anyway and possibly you could run with it.

Instead of getting a site review done you could get a product review done for the same price ($500) and in that review have links to where people can buy this product. By paying for a review you therefore get to keep all of the price of the sale and you don’t have to pay an affiliate commission.

Soon I am about to release my first ebook for sale “Make Money Commenting” which will be for sale for just $7 (and trust me it will be worth way more than $7). Say I got a site review from John Chow and paid $500 for it. Then I would need about 100 people to buy my product for me to make a profit (considering John has about 30,000 subscribers this is a 0.33% conversion rate which is achieveable. However, if you sell a product where you make $50 per sale then you only need to sell 10 of them which is a 0.03% conversion rate and this is much more achievable.

So as you can see you can use a paid review to drive traffic to your sales page and you can keep 100% of the revenue (minus the fees some services charge). 

When my ebook launches in just under 1 month I am going to do exactly this. If I can afford it I will pay for a few site reviews on smaller sites and I will also aim to get some guest posts published on John Chow and other larger blogs which will link back to my sales page to increase the number of conversions.

I am going to need a damn good sales page if I want to make any decent sort of money from this product. I need to use other people’s traffic and truthfully I don’t have enough traffic yet. If I relied on just my readers alone I would probably sell 10 max. But with other blog’s traffic the opportunity for sales is endless.

Ok so that was just a simple idea that I had on how you can use paying for reviews as a way you can make tangible money (not just bring in traffic).